MSL 028: Winning in Online Lead Generation

On this “Workshop Wednesday” we discuss why so many businesses fail when they try to create an online lead generation funnel.

Winning in Online Lead Generation

The Click Play and Watch Marketing Strategy Lab: The Best Damn Online Marketing Show on The Planet

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Download Show Notes


Podcast Overview:

  • 7:45 – Jason Edwards and Jeff Coga’s story
  • 09:25 – Why 70% of all Small Business Fail
  • 19:45 – Winning in Online Business – Can you deliver in these two vital areas?
  • 22:05 – The 4-Stages of Suggested Thinking for Business Owners
  • 34:01 – A Story About A Guy Who Crashes A $350,000 (after he wins it!)
  • 49:25 – The “Message Market Media” Triangle
  • 52:01 – Ingredients of a Powerful Marketing Message
  • 55:01 – How to Join Our Mastermind Group – Go to:

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  • Jake North

    Reply Reply October 2, 2014

    In the shownotes I like the quote of Peter Drucker “Business has only two functions: marketing and innovation”. If you are in any kind of business and doing the same thing that others are doing than it is of no worth. Great innovations and proper marketing can lead you to better business. Thanks Jeff for the article.

  • AJ

    Reply Reply October 5, 2014

    It’s always good to get advice from the experts. You can’t be great at 100% at EVERYTHING. Thanks for reminding us of this.

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